Privacy Policy

Last updated: March 14, 2026

1. Introduction

Attrivio ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard "Customer Data" (your account info) and "Attribution Data" (data collected via your use of our Pixel).

2. Information We Collect

  • Account Information: Name, email address, company name, and payment information.
  • Usage Data: Information about how you use our dashboard and services.
  • Attribution Data: When you permit us to install our Pixel on your website, we collect browsing data, device identifiers, and purchase events from your visitors to perform attribution analysis.

3. How We Use Your Information

We use the collected data for various purposes:

  • To provide and maintain our Service
  • To notify you about changes to our Service
  • To provide customer support
  • To gather analysis or valuable information so that we can improve our Service
  • To monitor the usage of our Service
  • To detect, prevent and address technical issues

4. Cookies and Tracking Technologies

We use cookies and similar tracking technologies (like the Attrivio Pixel) to track the activity on our Service and hold certain information. You, as a Customer, are responsible for disclosing the use of such trackers on your own websites to your end-users.

5. Data Retention

We will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. Attribution data is retained based on your subscription plan limits.

6. Security of Data

The security of your data is important to us. We implement industry-standard encryption and security protocols to protect your information.

Questions? Contact us at privacy@attrivio.co